{"id":12478,"date":"2022-12-06T17:03:18","date_gmt":"2022-12-06T16:03:18","guid":{"rendered":"https:\/\/jochemkoole.nl\/over-jochem\/"},"modified":"2025-11-26T13:22:42","modified_gmt":"2025-11-26T12:22:42","slug":"about-jochem","status":"publish","type":"page","link":"https:\/\/jochemkoole.nl\/en\/about-jochem\/","title":{"rendered":"About Jochem"},"content":{"rendered":"\n
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Who is Jochem?<\/h2>\n\n\n\n

Since 2013, I help knowledge-heavy B2B organizations develop and execute marketing and business development strategies.<\/p>\n\n\n\n

In the past years, I worked for Big4 accounting firms, international law firms, top-tier consulting firms, and renowned engineering firms.<\/p>\n\n\n\n

Which I love, because these organizations are \u2018people-driven businesses\u2019. In strategy, business development, and marketing, it\u2019s not just about expertise and experience, but above all about genuine connections, and trust.<\/p>\n\n\n

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Before I started my own business in 2013, I worked as a social business consultant at Deloitte. Supporting partners and seniors in the adoption of social media as a business tool.<\/p>\n\n\n\n

To which my previous experience as a project manager and marketer proved very useful.<\/p>\n\n\n\n

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Read more about me<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n
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My core values<\/h2>\n<\/div>\n<\/div>\n\n\n\n
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Dedication<\/strong><\/p>\n\n\n\n

When we work together, I always give my 100%.<\/p>\n<\/div>\n\n\n\n

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Momentum<\/strong><\/p>\n\n\n\n

I set people in motion by making things easy to understand and practically applicable.<\/p>\n<\/div>\n\n\n\n

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Impact<\/strong><\/p>\n\n\n\n

Actual business results and a lasting impact for your organization are always my aim.<\/p>\n<\/div>\n\n\n\n

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Connection<\/strong><\/p>\n\n\n\n

I’m all about cultivating real relationships and trust.<\/p>\n<\/div>\n<\/div>\n\n\n\n

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Get in touch to continue the conversation<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n
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My mission: business development & marketing as primary business activities<\/h2>\n\n\n\n

In many organizations, marketing & business development are still considered support functions.<\/p>\n\n\n\n

Which of course they are not.<\/p>\n\n\n\n

In forward-thinking businesses, leadership recognizes the strategic importance of knowing your ideal clients, setting clear business objectives, and deciding on a distinct positioning in the market.<\/p>\n\n\n

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They support a culture in which business development and marketing are not left to a support team, but integrated into everyone’s daily work.<\/p>\n\n\n\n

They know strategy, business development, and marketing can and should<\/em>* be better.<\/p>\n\n\n\n

Because they want to become (or remain) the organization people want to work with and for.<\/p>\n\n\n\n

* A Harvard featured study by DCM Insights<\/a> shows professional services firms experience a sharp decline in client loyalty.<\/p>\n\n\n\n

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Learn how I can help<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n
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Who is Jochem? Since 2013, I help knowledge-heavy B2B organizations develop and execute marketing and business development strategies. In the past years, I worked for Big4 accounting firms, international law firms, top-tier consulting firms, and renowned engineering firms. Which I love, because these organizations are \u2018people-driven businesses\u2019. 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