Temporary strategy and execution power
for a strong positioning and growth
Nobody wants lengthy strategic projects and thick reports that end up in a drawer.
Organizations want results.
A strong position in a relevant (talent) market. Ideal clients and top talent choosing your organization. Challenging and meaningful work for your employees. And a predictable stream of revenue.
To achieve these outcomes, operational marketing and business development capacity alone won’t cut it.
What you (temporarily) need is an experienced, strategic MBD leader. Someone who develops a clear strategy, turns it into a concrete plan, and helps you achieve actual results.
Curious what I can do for you and your organization?
Previously, I’ve had the pleasure to work for organizations like…
An overview of clients and assignments, can be found here.
Turn growth ambitions into real business results
As a strategy & execution leader, I help knowledge-heavy B2B organizations turn their growth ambitions into business results.
I guide organizations and teams from growth ambitions to a clear strategy, a concrete plan, and actual results.
Not only do I help you develop your go-to-market strategies, I also execute them.
Go-to-market strategy in a day
In one day, all strategic choices and tactical decisions required to successfully bring your solution to market.
Fractional CMO
– 100 days project start
In 100 days, insights in the status quo of your marketing, an understanding of chances in the market, a clear direction and everyone ready for action.
Strategy execution
Team motivation and direction, increasingly better marketing and business development efforts, stakeholder management, and real business results.
About Jochem
For more than 14 years, I’ve been working for knowledge-heavy B2B organizations. And I love it.
Mainly because these organizations are – or should be – ‘people-driven businesses’.
In strategy, business development, and marketing, it’s not just about expertise and experience, but above all about genuine connections, and trust.
MBD Spark
Bi-weekly tips & thoughts on marketing & business development,
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Listening to key players in your market
Listen in on the DMU at key players in your market using LinkedIn.
You may have skipped a step
Running a marketing project means managing complex change. Here’s a model that helps.
Change what people know, think, and do
Craft compelling stories that set people in motion with this canvas.
Ritson’s 3 simple strategy questions
What are we after? Who are we targeting? What do we want them to think?