Make important things urgent
“Did you finish that thing you said you would?” “Sorry, I didn’t get around to it…” This happens a lot.…
Read more
“Did you finish that thing you said you would?” “Sorry, I didn’t get around to it…” This happens a lot.…
Read more
As a subject matter expert you may not realize how different marketing services is from say… marketing an electric car.…
Read more
Essentially, people are always looking for the same 2 things: control & convenience. Yes, that includes the people you’re trying…
Read more
LinkedIn is the platform where people come to brag. Right!? In the most humblest of ways of course. We’re all…
Read more
Facts and figures alone won’t cut it. You also need compelling stories… I had never been to Texas before. Yet…
Read more
Good news! You don’t have to be a marketer to market your services. You can be a teacher instead. You…
Read more
Life is easier, once you uncover your core values. When marketing your services, it is very important that clients understand…
Read more
Unless you want more of the same, you’ll need focus on the day after tomorrow. When you’re a subject matter…
Read more
Contrary to what you may think, fear is not a great motivator. As a subject matter expert, you see all the things…
Read more
As a subject matter expert, your agenda is filled with actual work. You know: the work you do for clients. Resolving their…
Read more
Content is nothing more than valuable information. The challenge however is, that you – as a creator / sender –…
Read more
Dear LinkedIn, We’ve been together for more than 8 years now and I really love you. Honestly, I always have.…
Read more
Recently, Mat Honan spent 48 hours liking everything on Facebook. Every single post Mat saw, received a thumbs up. He only made…
Read more
Alright, I’m going to let you in on a little secret: I don’t care much about social media… I mean,…
Read more
On May 20th 2014, this article was published on the Social Media Week Rotterdam website. Times are changing for marketing…
Read more